Sharpen
your pencil: Keep writing simple and focused
Know your audience, use tone that reflects
your intent
American writing is not good.
Though there are many
exceptions, many of us have trouble with even
rudimentary written communication. And it
doesn't help that we see bad examples every day:
some newspapers, many signs, countless Web
sites, some books. How did this happen?
Let's
start at the beginning
Where did we learn to write?
Grammar school is not that any more, but we
learned rudimentary rules in grade school.
Unfortunately, some of those "rules"
were not rules at all.
The grade-school teacher who
told you not to start a sentence with
"and" really meant not to write
"I have a dog. And a cat. And a
parakeet." Those are not sentences. So the
rule was just shorthand for making us write in
complete sentences. The trouble is that no one
disabused us of this notion later. Using
"and" and "but" to begin a
sentence is one mark of good writing.
And you can, but not often,
split an infinitive. "To boldly go where no
one has gone before"?would not read or
sound the same without the infinitive split. And
you can end a sentence with a preposition when
necessary. Winston Churchill said, "That is
a rule up with which I shall not put."
Some of us honed our writing
skills in high school and college. We learned
from reading examples of good literature and
other forms of writing - from journalistic to
persuasive. Unless we fell victim to
academic-jargon illiteracy, we usually got
better with practice. Though we may still have
been handicapped by some false rules from grade
school, some of us became at least passable
writers.
Then we got worse. We stopped
writing much for a while. Early jobs might not
have required much writing. Some of us stopped
reading much - it wasn't required. And a lot of
what we did read was poorly written - think
technical or instruction manuals.
The emphasis is writing in
plain language. The plain-language movement has
many champions, and is slowly winning over
professionals in all walks of life. Even lawyers
and judges are beginning to sign on to the
theory.
Bryan Garner, the noted
lecturer on writing and author of many writing
books, is my personal hero. You should always
keep his "Dictionary of American
Usage" on your desk. It is now the standard
reference for all American usage. He even has a
section on "superstitions," which
talks about the sentence-ending preposition, and
many more "rules" that never were.
Writing is a skill that can
be learned - not that we can learn to be a
Shakespeare, Steinbeck or Holmes - or Elmore
Leonard. But we don't normally need to write
great fiction. We need to write business or
professional communication. And we can improve
our communication by learning skills or tricks,
and unlearning some "rules" that get
in the way of good writing.
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